Sunday, 4 February 2018

Here’s how Google Chrome’s new ad blocker works

quote [ Google Chrome will soon begin to block ads on some websites by default. I dug up some more information about how it will work. ...Google have announced that their Google Chrome web browser will block every ad on websites that are not compliant with the Better Ads Standards by default. ]

This might shift web advertising and directed support into a new phase. While obnoxious advertising sucks, blocking them is a significant part of why I took up paying folks via Patreon. There's a nice breakdown of the initial set of standards in extended.

[SFW] [business] [+6 Interesting]
[by midden]
<-- Entry / Comment History

midden said @ 5:00pm GMT on 4th February
Google wants you to see adds, without doubt. They'd much rather you tolerate acceptable adds than eliminate all, or nearly all, adds. It's in their own best interest to change the culture of advertising so that their revenue stream continues to flow freely.

midden said @ 5:01pm GMT on 4th February
Google wants you to see adds, without doubt. They'd much rather you tolerate acceptable adds than eliminate all, or nearly all, adds. It's in their own best interest to change the culture of advertising so that their revenue stream continues to flow freely. And honestly, I agree. I wouldn't mind an ad revenue supported web if so many of them weren't so god-damn obnoxious.


<-- Entry / Current Comment
midden said @ 5:00pm GMT on 4th February [Score:1 Underrated]
Google wants you to see adds, without doubt. They'd much rather you tolerate acceptable adds than eliminate all, or nearly all, adds. It's in their own best interest to change the culture of advertising so that their revenue stream continues to flow freely. And honestly, I agree. I wouldn't mind an ad revenue supported web if so many of them weren't so god-damn obnoxious.



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